Author of Building the Agile Business through Digital Transformation and Founder of Only Dead Fish
Neil Perkin is the founder of Only Dead Fish, a digital consultancy that specialises in applying strategic understanding of digital and emerging technologies to help businesses innovate, become more agile, and optimise their effectiveness within the new, networked communications environment.
He is the author of two books that provide a definitive blueprint for organisations looking to capitalise on the intersection of digital transformation, organisational agility and leadership: ‘Building The Agile Business’ and Agile Transformation (both through Kogan Page). Neil is a regular keynote speaker on digital transformation, organisational agility, emerging media, and digital strategy. He is a contributor to Econsultancy, Marketing Week amongst others, and has been named by BIMA (British Interactive Media Association) as one of the most influential people in the UK digital industry.
Neil curates the quarterly series of Firestarters thought leadership events on behalf of Google UK, and is a keynote speaker on the Google Squared programme. He worked with market-leading global businesses including the Financial Times, Warner Bros, The Daily Telegraph, Samsung, YouTube, and Marks And Spencer, and am an associate of The Futures Agency, a collaboration of some of the world’s leading media thinkers and futurists.
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