May 11th, 2013
futuristgerd
I’ve been following the work of Gerd Leonhard for a few years. His presentation at MIDEM 2012 was particularly eye-opening, especially where he talks about the impact of mobile devices on music. If you’ve not been following him, here’s an opportunity to get up to speed. When major record labels are lobbying Government for new laws on your internet use, it’s time to pay attention.

Is Gerd Leonhard Right About The Future Of Music Business?

Nice post about my music-related work. Thanks Andy!!

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(via futuristgerd)

November 25th, 2012
futuristgerd
Among the bigger-name streaming services are Spotify, which uses a freemium ad-supported, desktop app-based model; Rdio, which takes a tiered, cloud-based approach; and Pandora, whose personalised streaming radio is also available on a freemium ad-supported model. There’s also Wimp, Rara, Napster, We7, Pure, Last.fm, Senzari, Grooveshark, Sony Music Unlimited, Songza, Mog, Samsung Music Hub, and Microsoft’s Xbox Music, to name a few. In total, more than 500 legal music services are operating across the world, together having registered over 13 million paying subscribers - a figure that jumped more than 65 per cent last year, according to the International Federation of the Phonographic Industry’s (IFPI) Digital Music Report 2012 ….
November 10th, 2012
futuristgerd

futuristgerd:

Check out this quite entertaining new video of a web-conference with Andrea from Digital Music Trends, on the topic of Internet Radio Acts, Pandora, Google’s Free matching & more (by Andrea Leonelli).

October 31st, 2012
futuristgerd
While streaming is especially popular with younger consumers, downloading music through services like iTunes is still a prominent way to listen to music, according to research by AYTM. AYTM’s survey indicated that 37% of US internet users used free music streaming services like Pandora in October. Moreover, 32% paid to download music through a music service like iTunes. Only about 9% paid for a music streaming service like Spotify on a subscription basis that month.

With Streaming and Sharing, Teens Find Ways Around Paying for Music - eMarketer

Gerd comments: it’s not rocket-science: cherry picking songs on iTunes feels good to some people because it’s only a $ £ € every now and then, but committing to a monthly fee on Spotify is totally different ( I do, and love it). Neither one will really get EVERY music fan engaged. The solution: Bundle Spotify et al into ISPs, operators, etc, make it ‘feel like free’ ie totally painless for users, then upsell to next levels such as HD, more offline storage, fan clubs, live concert streams etc. Music industry guys: you can’t have the cake and eat it - time to wake up.

October 29th, 2012
futuristgerd
Whereas Pandora, and many of its competitors, use a compulsory license to stream music to users, Apple is looking to forge direct deals with labels for more comprehensive and flexible licensing. In other words, Apple radio probably won’t ever tell you that you can’t skip a song. And unlike Pandora, if you want to listen to all Johnny Cash, all the time, Apple won’t fold in music that’s similar to Johnny Cash just to follow licensing requirements. In essence, it is expected to be the best internet radio ever. If real, of course.

Watch Out, Pandora: Apple’s Streaming Radio Service Could Launch In Early 2013 | TechCrunch

Gerd comments: Apple knows that very soon, listening IS THE SAME as downloading - there is no real difference between radio and ‘buying a song’, very soon. Stay tuned.

September 15th, 2012
futuristgerd
Right now, the music companies have the upper hand. But industry watchers believe between favorable government intervention — as in new laws adapting to more fairness in digital rights, continued year-over-year adoption rates and Facebook-sized user bases in the hundreds of millions of users — will tip the scale toward those music services.
September 6th, 2012
futuristgerd
September 5th, 2012
futuristgerd

The Future of the Music Industry: a new Ecosystem

Futurist, Author and Keynote Speaker Gerd Leonhard summarizes the key trends for the future of the music industry - 15 years of presentations on this topic all-in-one :) See all of Gerd’s stuff on this topic, and his free books, here: http://gerd.fm/futuremusic

July 19th, 2012
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Compensation not Control Futurist Gerd Leonhard at MidemNet 2009 (by MIDEM09)

From 2009 but still a very important message (says Gerd)

July 14th, 2012
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Keynote @ m4music Festival 2012: Ralph Simon (by m4music1)